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The Role of Packaging in Brand Perception
In an era where consumers are increasingly concerned about environmental impact, sustainable packaging is no longer just a trend; it’s...

Devin Chohan
Sep 283 min read
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Can the Soft Drink and Beverage Industry Help Solve the Microplastics Crisis?
Exploring the Role of the Beverage Industry in Tackling the Microplastics Crisis: Can Sustainable Practices Make a Difference? What Are...

Devin Chohan
Mar 303 min read
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Is Your Product Idea Destined to Fail? How Market Research Can Save You
Why Market Research Is Non-Negotiable So, you’re launching your own brand. You’ve thought about it for some time now, with random bursts...

Devin Chohan
Sep 8, 20244 min read
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Is Exhibiting at Exhibitions Worth It in the Age of Digital Marketing?
Unpacking the Value for Brands and Start-ups. In today's age of digital marketing, where online platforms and virtual events have become...

Devin Chohan
Apr 3, 20243 min read
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The greatest monarch to exist
A tribute to Queen Elizabeth II

Devin Chohan
Sep 9, 20221 min read
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EU in major cut to post-Brexit red tape for British exporters
British food businesses will likely give a sigh of relief as news emerges that the EU is to drop some of its more cumbersome red-tape....

Devin Chohan
Apr 14, 20211 min read
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Import/Export Update 15/12/2020
UK and Mexico sign Trade Deal The Government today has announced a £5billion trade agreement with Mexico. Due to the agreement,...

Devin Chohan
Dec 30, 20201 min read
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